Simsalabim, the magical origin of an Unicum project

In 2001 I had the opportunity, commercial vision and the value of acquiring 50% of a pizzeria called Simsalabim in Santa Ponsa to, over time acquire the other half and start my career as an entrepreneur.

Simsalabim is one of the three magic words of the story of the thousand and one nights (Simsalabim, abracadabra and hocus pocus). I can really say that these words are magical, since since then … coming from very low, without studies and with little experience, without economic family support or any other type than the beloved banks, with endless stones in the (The director and manager of the company), the support of a human group involved in the cause, the subsequent support of my beloved ones. Five children and an incessant daily effort … growing day by day … learning from mistakes and being very constant, I am proud to say that a total of fifteen businesses have been created and developed (soon to be said) to Over the years, of which seven currently make up the Unicum Group (Formerly Simsalabim Group) … Mesón del Mar, Sherezade, Balcón de María, Attitude & Aptitude, Empatheia, Perseverantia and On The Road, all located in the marvelous bay of Santa Ponsa. Istas privileged to the sea and totally modernized and adapted so that its experience in our premises is a pleasant experience

Unicum Group, more than a restaurant group

With a history going back nearly 20 years, Unicum Group defines itself as something more than a corporate restaurant group. Since 2000, we have had a clear vision of our objective as not attaining a goal, but finding and following a path of our own based on a series of unwavering principles: honesty, quality, professionalism and a personal way of understanding the restaurant business.

Ever since, we have consolidated and extended our project by incorporating new premises which share the hallmarks of our group: a privileged location; an updated, varied range of gastronomy; top-quality raw materials and a dedicated professional team who are committed to the satisfaction of our customers.

Unicum Group has the best range of installations, culinary variety, professional qualifications and experience to guarantee the success of any event or celebration, be it a family, group or company function.

Juan Antonio Pons Vilanova
CEO Unicum Group